Caleb is energetic, optimistic, and endlessly curious—the kind of leader who connects with people wherever they are and makes every conversation feel approachable. He’s inventive by nature and loves problem-solving complex business use cases. People often describe him as playful and adaptable, someone who can find common ground with just about anyone thanks to his wide range of interests. His core values are rooted in work ethic, approachability, and bringing the values he lives at home into his work life. He works hard to lead well—both in his family and at Anchor Group. He loves that the team gets to solve hard problems across industries and builds creative solutions in a constant state of learning. The ability to work alongside high-caliber, values-driven teammates is a major part of why he continues to pour into the community at Anchor Group. Caleb holds a B.S. in Mechanical Engineering and an MBA, and his career began in transportation manufacturing as a design engineer and production supervisor. Being involved in his company’s ERP implementation became the pivot point that led him into systems consulting. His background spans engineering, manufacturing, retail, wholesale, distribution, sales, ecommerce, and marketing. Over the years, he has specialized in NetSuite, SuiteCommerce, and custom ecommerce solutions. He has been with Anchor Group since its earliest days—back when everything started in a living room. Outside of work, Caleb loves helping his kids build memories—hiking, building forts, learning hands-on skills, and inventing treasure-hunt stories. He also enjoys mountain biking, downhill skiing, and picking up new skills across the arts and sciences, from creative writing and music to engineering and business.
He's pretty awesome
Before you dive into the articles Caleb has written for our blog, see what our clients have to say about working with him.
For an ecommerce business, or any business with an online presence, your website can play a critical role in supporting and even automating that sales pipeline, from the initial lead through the conversion process all the way to post-sale customer engagement.
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Software changes fast and NetSuite is not anything different there which means it is hard to keep up with the constantly changing software.
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As you begin the exploration process to find how Oracle NetSuite Cloud ERP can transform your business into a powerhouse, it's a good idea to get some initial thoughts on how your NetSuite implementation might play out.
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NetSuite dashboards are an excellent way to show any reporting, saved searches, and all types of actionable data you need to make decisions throughout your day.
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In this article, we'll look at NetSuite Saved Searches and show you how to create and use them. Plus, we'll provide some tips on getting the most out of this feature.
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Discover NetSuite's essential terminology in this crash-course article. Gain clarity, precision, and avoid unnecessary customizations.
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When you are first setting up your NetSuite account, we recommend filling in all of these basic company information fields as soon as possible.
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For companies using SuiteCommerce, there is an additional step to consider while uploading images to NetSuite and having them automatically associated with the items.
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Learn how to use Site Management Tools (SuiteCommerce CMS) to customize the design of your website!
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As you begin your SuiteCommerce Implementation, enabling the required features and setting preferences in NetSuite are important early steps.
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Enabling features occurs at the company level; that is, the enabled (or disenabled) status of a feature will apply to all users, not just you.
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CSV imports are a great way to load large amounts of data into NetSuite with minimal effort. All you need is a CSV file containing the required information, and you can follow the NetSuite Import Assistant steps to upload your data.
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