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What is BigCommerce?

Beautiful Web Presence. Powerful Ecommerce Functionality.

BigCommerce delivers the perfect balance of design flexibility and ecommerce functionality. Businesses choose BigCommerce because it provides a beautiful storefront experience for customers while offering the tools needed to manage products, orders, inventory, marketing, integrations, and growth behind the scenes. Whether you're a B2C retailer, B2B manufacturer, or wholesale distributor, BigCommerce provides a scalable foundation for ecommerce success.

Introduction to BigCommerce

About the Ecommerce Platform for B2B and B2C

BigCommerce is an ecommerce platform solution popular among B2B and B2C businesses alike! BigCommerce offers beautiful themes that can be customized to match your company's branding.

The wide variety of native features, combined with the platform's extensibility through BigCommerce apps, third-party integrations, and customizations, allows you to scale the functionality of your ecommerce web store in tandem with your business as you grow.

Key Benefits of BigCommerce

Scalable

Have big plans for future growth? BigCommerce is set up to scale with your business. No need to switch platforms as your business grows!

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Affordable

There are four different pricing plans. Choose the BigCommerce plan that best fits you!

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Customizable

BigCommerce is an open SaaS platform that has many impactful features and tools built in, but it’s also customizable to fit your needs!

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Looking for a BigCommerce partner to help implement or customize your BigCommerce web store?

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BigCommerce 101

Learn the basics before you make a big decision.

Choosing an ecommerce platform isn't something most businesses do very often, so it's worth understanding the differences before jumping into implementation.

In this conversation, Caleb sits down with Michael from BigCommerce to discuss what the platform is, where it fits best, and how it compares to options like Shopify and WooCommerce. They cover pricing, common use cases, and the kinds of businesses that tend to get the most value from BigCommerce, along with a few situations where another platform might honestly make more sense.

The goal isn't to convince you that BigCommerce is right for everyone. It's to give you enough context to decide whether it's right for you.

Why Businesses Choose BigCommerce

Good ecommerce platforms should solve tomorrow's problems, not create them

Launching an online store is only part of the decision. The harder question is whether the platform will still make sense a few years from now, after you've added product lines, expanded into new sales channels, connected an ERP, or introduced B2B purchasing.

That's one of the reasons many businesses choose BigCommerce.

It gives organizations a solid foundation without forcing them to build everything from scratch. Many companies are able to launch using native functionality, then gradually add integrations, custom development, or more advanced capabilities as the business evolves. That approach tends to be easier to maintain—and easier on the people responsible for supporting the storefront.

We've seen plenty of ecommerce teams outgrow the platform they started with. Sometimes that's because the business changed. Sometimes it's because the platform wasn't built for where the company was headed in the first place.

Whether you're launching your first storefront or replacing an existing ecommerce platform, the goal is the same: choose a solution that supports the business you're becoming, not just the one you have today.

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BigCommerce CMS

Using BigCommerce as a Content Management System

A Content Management System (CMS) is an application used to build and manage a website; more specifically, an ecommerce store.  

As a CMS, BigCommerce provides you with full control over your ecommerce store. BigCommerce is an open SaaS platform, which means there is a pre-built, robust native tech stack, but you can also customize and add features as needed. This is perfect for companies that want a powerful website, the ability to scale their business and internal team over time, or need to get their website up and running quickly.

The purchase of a BigCommerce subscription gives you access to all of this and more. Additionally, the native BigCommerce tech stack is updated regularly and improved based on customer feedback. It’s ever improving in ways to help you become a stronger business. BigCommerce CMS sets a strong foundation as an ecommerce store.

Features of the BigCommerce CMS

  • Theme templates options (Free, Paid, Custom)
  • Intuitive Page Builder Tools
  • Streamlined Admin Dashboard
  • Built-in SEO features
  • Access to best-in-class apps
  • High-quality customer support
  • Incredible Website Security
  • Industry-leading site live time
  • Customer, transaction, order data
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BigCommerce Features

BigCommerce features best-in-class elements for B2B and B2C ecommerce merchants. Listed below are some BigCommerce feature highlights.

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Merchandising/Marketing

- Storefront Design Tools - Product Visualization - Recommendations & Personalization - Promotions and Discounts - Shopping Cart Abandonment - Product Reviews - SEO

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Product Catalog/Shopping

- Content Management - Product Configuration - Product Search and Filtering - Sell intangible products - Single Page Checkout - Tax Display and Processing - Returns/Refunds

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Multi-Channel Support

- Mobile Optimization - Shipping Options - Inventory Count - Multichannel Fulfillment - Store Locator - NetSuite ERP Integration - B2B Features

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BigCommerce

An Ecommerce Hosting Platform

BigCommerce is an ecommerce hosting platform that gives you the foundation, tools, and resources to create your ecommerce website. BigCommerce is an open SaaS platform (Software as a Service), so your subscription provides access to pre-built BigCommerce ecommerce features while still allowing you to install apps, integrate with external software, and customize native features to create the best store possible.

Intuitive, Easy Ecommerce Website Management with BigCommerce

The BigCommerce Admin Dashboard serves as your primary point of access for managing your BigCommerce store. From here, you can access the front end of your website (i.e., like your BigCommerce theme) or you can access features that are behind the scenes, like products, orders, customer information, marketing tools, and more. BigCommerce helps make managing your ecommerce website easy.

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BigCommerce Storefront

The part your customers see. The part your team controls.

Your storefront is the experience customers interact with every time they visit your website. It's where they browse products, search for information, add items to their cart, and decide whether they're ready to buy.

Behind that experience is the BigCommerce dashboard, where your team manages themes, products, content, promotions, navigation, and the apps that power your storefront. Most day-to-day updates happen here, giving your team the ability to keep the site current without touching code.

A well-managed storefront isn't just about looking polished. It makes it easier for customers to find what they need, easier for your team to keep information up to date, and easier for the business to keep growing without turning every website change into a development project.

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Manage your Operations on BigCommerce


The backend (server side) of BigCommerce is well-organized and easy to navigate.

Manage the operations side of your business from the BigCommerce Dashboard. You can easily manage things like products, orders, customers, pricing (and more!) all from your BigCommerce account.

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Connect to your ERP, CRM, PIM

BigCommerce has open APIs, so it’s possible to use an integration to connector your ERP, CRM, or PIM to your BigCommerce account. There are many pre-made integrations available for purchase to add that functionality to your website. Choosing the right integration is critical for your success. Contact us if you need assistance determining which integration is best suited for you.

BigCommerce Demo 

Do you want to learn more about BigCommerce?

Schedule a demo today! BigCommerce Demos include:  

  • Expert Led Demo
  • Web Design Elements  
  • B2C and B2B Features  
  • B2B Edition
  • And more
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BigCommerce Subscriptions

BigCommerce pricing is simple, transparent, and flexible. Once you purchase a BigCommerce subscription, you gain access to a BigCommerce account that’s ready to be set up to make your ecommerce website come to life! You can set it up in-house or work with a BigCommerce Developer to leverage their expertise.

There are four BigCommerce subscription plans. The more premium tiers include a greater number of native BigCommerce features, while the lower tiers have fewer native features. The estimated online revenue totals below should be used as a guide to determine which plan might be right for you. However, depending on your specific business needs, one plan may be better suited for you than another. Contact Us to discuss your scenario with a BigCommerce expert.

BigCommerce plans are NOT based on

  • total web traffic
  • transaction fees
  • bandwidth overages
  • catalog size  

 

Available BigCommerce Subscription Plans

  • Standard Plan: The BigCommerce Standard plan is ideal for businesses just starting in ecommerce. (<$50,000 online revenue annually)
  • Plus Plan: The BigCommerce Standard Plan is designed for merchants who forecast making between $50,000 and $180,000 in online revenue annually.  
  • Pro Plan: The BigCommerce Standard Plan is designed for merchants who forecast making between $180,000 and $400,000 in online revenue annually.  

*The BigCommerce Pro Plan monthly cost increases by $150 for every additional $200,000 the merchant generates online revenue annually.

  • Enterprise Plans: BigCommerce Enterprise plans are designed for merchants who forecast making $500,000 or more in annual online revenue. Plan pricing is set up on an order-based model that considers the average order value, which differs from the BigCommerce Central Plan pricing.

Learn More About BigCommerce with these FREE Resources

What Our Customers Say

Collin from Anchor Group was exceptional in leading our franchisee's website launch. His clear communication, attention to detail, and problem-solving skills made the process seamless. Highly recommend Collin for outstanding leadership and results!

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I really wish we had grabbed a copy of your book last Summer when we started evaluating ERP / ECom solutions. You cover in the first few pages what took us months to figure out on our own.

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BigCommerce FAQs

Your Trusted BigCommerce Partner

Anchor Group is recognized as a Certified BigCommerce Partner. What sets us apart in the consulting industry is our desire to serve our clients with the heart of a teacher.

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