Wholesale distributors face a unique challenge with Faire. The marketplace handles payment terms, retailer communication, and shipping coordination beautifully. But when do those orders need to flow into your ERP for fulfillment, inventory management, and financial tracking? That's where things get messy.
The typical manual process looks like this:
Each order takes roughly 15 minutes of focused work. At 100 orders per month, you're looking at 25+ hours of tedious data entry—time your operations team could spend on activities that actually grow the business.
When Faire and NetSuite talk to each other automatically, orders flow directly from the marketplace into your ERP, creating sales orders with the correct customer records, item assignments, and pricing. The benefits compound quickly:
For wholesale distributors managing multiple sales channels, this integration becomes essential infrastructure rather than a nice-to-have.
Before writing a single line of code or configuring any platform, you need to lay the groundwork. The hardest part of Faire-NetSuite integration isn't the technical connection—it's ensuring your data structures align.
Start by documenting how data flows between systems:
Not every process needs automation on day one. Prioritize based on volume and pain:
High priority (automate first):
Medium priority (phase two):
Lower priority (manual acceptable):
Understanding your NetSuite customization requirements upfront prevents costly rework later.
Here's where we need to be straight with you: there is no native Faire-NetSuite connector available from Oracle or in the standard NetSuite SuiteApp marketplace. Unlike Shopify, BigCommerce, or Amazon (which have well-documented integration paths), Faire requires a more hands-on approach.
Your options fall into three categories:
Best for: Brands processing fewer than 50 Faire orders monthly
This approach uses Faire's built-in export functionality combined with NetSuite's CSV import capabilities. It's free, requires no development, and works immediately.
Pros:
Cons:
Best for: Brands processing 100+ orders monthly with unique business requirements
Custom development using NetSuite SuiteScript creates a direct connection between Faire's API and your ERP. This approach offers maximum flexibility and performance.
Pros:
Cons:
Best for: Brands wanting automation without in-house development capabilities
Integration platforms like Celigo connect to both systems and handle data transformation between them. Some iPaaS vendors (including Celigo) offer prebuilt Faire–NetSuite templates, while others may still require custom HTTP/API configuration depending on your workflows.
Pros:
Cons:
Before connecting any external system, your NetSuite instance needs proper configuration:
Step 1: Enable Required Features
Look for options labeled "Web Services," "RESTlets," and "Token-based Authentication" in your NetSuite SuiteCloud settings.
Step 2: Create Integration Role
Build a custom role with permissions limited to integration needs:
Step 3: Set Up External ID Fields
Add custom fields to track Faire data:
These external IDs enable duplicate prevention and data reconciliation.
Step 4: Create Mapping Tables
If your Faire product IDs don't match NetSuite item SKUs, build a custom record type to map between them. This lookup table becomes the backbone of successful integration.
Faire's External API V2 documentation is publicly available on GitHub. The integration uses a standard OAuth 2.0 authentication flow. To get started:
While the API documentation is public, Faire may have specific eligibility criteria for granting developer credentials. Check their developer terms or contact your brand representative to confirm your eligibility before starting development.
Once API access is secured, configure the integration to handle:
Order creation flow:
Error handling rules:
With the foundation in place, automation workflows transform manual chaos into streamlined operations.
The automated flow should handle:
Once sales orders exist in NetSuite, standard fulfillment processes take over:
Order sync is only half the equation. For true operational efficiency, inventory data needs to flow between systems.
The challenge: Faire doesn't receive real-time inventory updates from NetSuite by default. This means your Faire listings might show products as available when they're actually out of stock.
Solutions:
Implement safeguards in your integration:
Faire retailers become NetSuite customers through integration. Establish clear rules:
Faire handles payment collection, so your NetSuite integration should:
Integration isn't a "set it and forget it" project. Ongoing attention ensures continued success.
Before disabling your manual process:
Weekly reviews:
Monthly audits:
Let's be real: Faire-NetSuite integration isn't a weekend project. Without a native connector, you're looking at either tedious manual processes or custom development that requires genuine NetSuite expertise.
That's where we come in.
Anchor Group is an Oracle NetSuite Partner with deep experience in wholesale distribution. More of our clients fall in this category than any other—we understand procurement, vendor coordination, inventory management, and fulfillment inside and out.
What makes us different:
Whether you're processing 50 Faire orders monthly or 5,000, we can help you find the right integration approach. The ROI for integration is driven by labor savings, reduced error costs, and improved inventory turnover, with many brands seeing positive returns within the first year depending on order volume.
Not sure where to start? Book a free consultation to discuss your Faire integration challenges. We'll assess your current setup, identify quick wins, and outline a realistic path forward.
The primary data flow includes sales orders, customer records, and item information from Faire into NetSuite. This covers order details (quantities, pricing, shipping addresses), retailer information, and product matching. Inventory synchronization from NetSuite back to Faire is possible but requires separate integration work since there's no bidirectional native connector.
The timeline depends on your chosen method. Manual CSV processes work immediately with minimal setup (1-2 days). Custom API integration typically requires 4-6 weeks including development, testing, and deployment. Third-party iPaaS platform configuration usually takes 2-4 weeks with a consultant's help.
For the manual CSV process, no developer is needed—operations staff can handle exports and imports after brief training. However, automated integration (API or iPaaS) requires technical expertise. Custom API development needs a SuiteScript developer, while iPaaS platforms require configuration skills and understanding of data transformation.
The biggest challenges are customer matching (Faire retailer names don't automatically match NetSuite customer records), item SKU discrepancies (Faire product IDs often differ from NetSuite item IDs), and building proper data mapping tables. Proper planning and establishing mapping tables before starting integration prevents most issues.
Properly implemented integration enhances existing workflows rather than disrupting them. Faire orders enter NetSuite as standard sales orders, flowing through your established fulfillment processes. Inventory allocation follows your existing rules. The main change is automation—orders appear without manual entry, and inventory updates reflect across channels faster.
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Disclaimer: This content is for general informational purposes only and may not reflect current updates or your specific configuration—please confirm details with your Anchor Group consultant.
Tagged with Solutions, Training, Integration