What is a BigCommerce Consultant?
It can be challenging to keep up with the fast-paced world of e-commerce. Ecommerce consultants can provide your businesses with skills, knowledge, and experience to keep up with the ever-changing tides. If you use BigCommerce, having expert guidance can make all the difference in achieving and sustaining success. This is where a BigCommerce consultant agency can come into play.
Defining a BigCommerce Consultant
A BigCommerce consultant refers to an individual or team of people who work at an ecommerce consulting agency with expertise in the BigCommerce platform. These consultants understand the platform’s features, capabilities, and best practices, which enables them to give ecommerce advice and technical support and create customized solutions that fit your store’s unique needs.
BigCommerce Consultant Responsibilities
The primary role of a BigCommerce consultant is to help your business maximize the potential of the BigCommerce platform. This includes an array of tasks and responsibilities, including:
Digital Commerce Strategic Planning
- Review the current state of your business’s e-commerce sales, marketing efforts, and operations infrastructure.
- Developing a customized strategy that aligns with your business goals. This could include increasing sales, expanding product offerings, enhancing customer experience, or improving operations.
BigCommerce Website Design and Development
- Creating an appealing and user-friendly website that reflects your brand’s identity.
- Review your website to ensure it meets best practices for design, function, and usability.
- Ensuring your website is responsive, fast, and secure.
- Optimizing your website for customers on desktops, tablets, and smartphones.
BigCommerce Customization and Integration
- Implementing custom features and functionalities to meet your business needs.
- Integrating third-party applications, payment gateways, and other tools to enhance your website’s functionality.
SEO and Digital Marketing
- Optimizing your BigCommerce website for SEO (search engine optimization) to improve visibility and attract organic traffic.
- Developing and implementing marketing campaigns to drive sales.
Performance Optimization
- Ensuring the website loads quickly and runs smoothly, providing a seamless shopping experience for your customers.
- Improve user engagement by following best practices for site speed and performance. This reduces bounce rates and improves user engagement.
Ongoing Support and Maintenance
- Providing continuous technical support to you and your team.
- Updating your website regularly to include new features, security measures, and other general improvements.
Types of BigCommerce Consultants
There are many roles that fall into the bucket of digital commerce consulting. Not all consulting companies are experts in the same things. It’s important to know your needs so you can find the right BigCommerce partner to work with for your ecommerce consulting needs.
- BigCommerce Developer Consultant: A BigCommerce Developer Consultant specializes in the technical aspects of the BigCommerce platform. This includes coding, theme edits, BigCommerce App development, custom fields, etc. Developing these things helps ensure your store is functional, optimized, and tailored to your specific needs.
- BigCommerce Marketing Consultant: A BigCommerce Marketing Consultant will work with you to create a plan for promoting your ecommerce store through leveraging various digital marketing channels. Working with these types of ecommerce consultants will help your website on BigCommerce grow in sales.
- BigCommerce SEO Consultant: BigCommerce SEO Consultants know how to optimize your store’s online presence for search engines. This will improve your website’s visibility and ranking on search engine results pages (SERPs). This kind of BigCommerce developer uses keyword research, on-page and off-page SEO techniques, and technical SEO strategies to ensure your site attracts organic traffic.
- Ecommerce Strategy Consultant: Ecommerce Strategy Consultants provide guidance on the overall direction and growth of your online business. These ecommerce experts, as part of their ecommerce consulting services, offer market analysis, business planning, and competitive positioning to help you create a profitable e-commerce strategy.
Hiring BigCommerce Consultants
Hiring a BigCommerce consultant offers numerous benefits for your business within the competitive landscape:
- Expertise and Experience: BigCommerce consultants bring a wealth of knowledge and experience, allowing businesses to leverage best practices and avoid common pitfalls.
- Time and Resource Efficiency: By handling the technical aspects of the platform, an ecommerce consultant can free up time for you to focus on other core operations and strategic growth for the business.
- Customization and Innovation: Ecommerce consulting tailored for BigCommerce websites can be very effective in helping you customize or test innovations for your website.
- Enhanced Performance: With their technical expertise, digital commerce consultants ensure your website operates efficiently, providing a better user experience and higher conversion rates.
About Our Consultants: NetSuite ERP and BigCommerce Expertise
Anchor Group is a BigCommerce Agency Partner and NetSuite Alliance Partner with teams of US-based ecommerce developers and US-based NetSuite developers. We offer white glove service for your BigCommerce migration or BigCommerce implementation. If you use the Oracle NetSuite ERP, Anchor Group is experienced with BigCommerce NetSuite integrations. In a sense, we’re a one-stop shop. We can assist with your NetSuite implementation, develop BigCommerce websites, and establish your NetSuite BigCommerce integration. Working with Anchor Group on all three of these helps simplify the process.
Want to learn more about Anchor Group? Contact our team!
